Meet the source
Learn how place, variety, growing conditions, harvest, and processing shape the coffee before roasting begins.
Troubadour Coffee Roasters
I approach coffee much like wine: shaped by where it grew, the people who produced it, and the decisions that carry its character from crop to cup.
Explore our coffeesI choose coffees because each one brings something distinctive. Then I roast to develop that character without covering up what made the coffee worth choosing.
The coffee that changed the direction
Troubadour has focused on origin rather than roastiness since 2012. Then, in 2013, I tasted a Kenya Nyeri that was clean, winey, and remarkably sweet, with grapefruit and cane sugar character. It showed me how clearly a coffee could express where it came from.
That coffee sent me down the rabbit hole. I have never looked back. By 2014, I was explicitly comparing coffee to wine and using that idea to explain why origin, variety, processing, body, acidity, and finish matter.
Coffee Like Wine is not a new campaign layered onto Troubadour. It is a clearer name for the idea that has guided the coffees I choose, how I roast them, and how I help people understand what is in the cup.
At the time, much of coffee still revolved around the finished menu drink. I wanted to keep the grower, the place, the genetics, the processing, and the decisions made from crop to cup inside the story—because they are inside the flavor.
From origin to understanding
What happens at the farm affects what is possible at the roaster. What happens at the roaster affects what you taste. And what you understand about that cup changes how you brew the next one.
Learn how place, variety, growing conditions, harvest, and processing shape the coffee before roasting begins.
Select coffees for their final cup quality and the character they add to the current lineup—not simply to fill a spot on a menu.
Develop each roast to reveal what is naturally present in the bean rather than burying it beneath roast flavor.
Turn experience into practical recommendations, brewing help, and hands-on classes for curious home and professional baristas.
Coffee is agricultural
A coffee’s flavor is the result of countless decisions at origin: what is planted, when cherries are picked, how they are processed, and how carefully the coffee is prepared for export.
Terroir is the way nature’s environment shapes the flavor and traits of a coffee bean. Elevation, climate, soil, variety, and growing conditions become part of what is possible in the cup.
We pay above fair price for our coffees and work directly with growers whenever possible so more of the value goes back to the farms. Quality, long-term relationships, and responsible farming matter more to us than the commodity market.
Those connections give us the context to roast more thoughtfully, speak honestly about each coffee, and connect the flavor in your cup with the work that produced it.
Roasted in small batches
I begin with what I tasted in the sample roast and what the coffee’s origin and processing suggest. The first production roast is a starting point, not an automatic release.
I let the coffee rest, cup it, adjust the roast, and taste it again. A new coffee may spend roughly a week in that cycle before I am ready to offer it. Seconds of development, the age and moisture of the green coffee, and even conditions in the roastery can change the result.
Roast for the coffee
Every coffee arrives with a character shaped by its variety, where it grew, the people who grew it, and how it was processed. That is what makes a coffee worth choosing in the first place.
Roasting develops sweetness, aroma, body, and structure. As roasting goes further, perceived acidity and origin-specific flavors recede while roast-driven body and bitterness increase. Different coffees begin to taste more alike.
We stop before that point. Tony generally roasts light to light-plus, developing sweetness, richness, and balance while keeping the coffee’s identity present in the cup. We protect those origin flavors because they are why we sourced the coffee in the first place.
“I don’t want to choose a remarkable coffee and then roast away the reason I chose it.”
— Tony DiCorpo
There is nothing wrong with dark roast if that is what you prefer. Tell us what you enjoy about it—richness, body, deep roast notes, lower perceived acidity, or a coffee that holds up in milk. We can help you find a whole-bean coffee that fits, and perhaps one you will enjoy black. Really.
What customers remember
“It is evident by both the quality of the coffee, and the pictures that they operate the business with genuine passion.”
William DrocktonGoogle review
“Not only do they custom pour over brew every order, but I also received great information about what makes their beans so unique and delicious.”
Justin EschmanGoogle review
Experience worth sharing
The same experience used to source, roast, brew, and run Troubadour shapes our classes and consulting. The goal is practical understanding you can use—at your kitchen counter, behind a professional bar, or while planning a coffee business.
Taste what coffee can be
Explore the coffees we are roasting now, or join us in Cleveland to taste, ask questions, and learn more.